{"id":31605,"date":"2023-07-25T07:56:06","date_gmt":"2023-07-25T05:56:06","guid":{"rendered":"https:\/\/btc.bw\/company\/?post_type=awsm_job_openings&p=31605"},"modified":"2023-08-09T00:58:20","modified_gmt":"2023-08-08T22:58:20","slug":"head-of-marketing","status":"expired","type":"awsm_job_openings","link":"https:\/\/btc.bw\/company\/?post_type=awsm_job_openings&p=31605","title":{"rendered":"HEAD OF MARKETING"},"content":{"rendered":"
[vc_row][vc_column][vc_column_text]REPORTS TO:<\/strong> General Manager Marketing<\/p>\n OBJECTIVES OF THE POSITION<\/strong> QUALIFICATION<\/strong><\/p>\n \u2022 Bachelor\u2019s degree in marketing, communications, business administration, social sciences, media studies or equivalent. EXPERIENCE<\/strong><\/p>\n \u2022 9 years\u2019 professional experience in marketing sphere, ideally in marketing communications, brand management, digital content marketing and social media marketing. LEGAL CERTIFICATION \/ PROFESSIONAL MEMBERSHIP<\/strong><\/p>\n \u2022 Membership of a relevant professional body will be an added advantage.<\/p>\n <\/p>\n If you fit the bill, kindly send your application, latest CV and certified copies of certificates and Identity document (OMANG) to recruitment@btc.bw<\/strong>, Attention: General Manager – Support Services and Human Resources, P.O Box 700 Gaborone.<\/p>\n
\n\u2022 To provide professional brand strategy that will deliver shareholder value. (Create, maintain organizational brand strategy).
\n\u2022 To manage brand execution and management as well as marketing communication activities.
\n\u2022 To support General Manager Marketing in developing a marketing plan by providing professional brand equity development.
\n\u2022 To Manage all marketing communications including digital marketing, advertising, promotions, and commercial sponsorships.
\n\u2022 To plan, coordinate and evaluate all marketing campaigns on behalf of marketing.
\n\u2022 To plan and manage industry forums and corporate events.
\n\u2022 To ensure that BTC Conforms to investor expectations and provide relevant timely briefings.<\/p>\n
\n\u2022 Masters\u2019 Degree will be an added advantage.<\/p>\n
\n\u2022 Certified Marketing Management Professional (CMMP).<\/p>\n